digital trainee
Syllabus

India's 1st Practical
Digital Marketing Training Institute

"Don't Just Learn Digital Marketing, Implement & Master In It!"



30 Modules | 50+ Tools | 9+ Certificates | Rated 4.9 / 5
 

Sky Rocket your Career, Business with Digital Trainee






 
 

Digital Trainee - About Digital Marketing Course in Mumbai

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About Digital Trainee

We all are inching towards an era where the world is going to be digital and so is marketing. So, now its high time to gear up for the next big revolution and reserve the future we all truly deserve. However, in the recent past digital marketing has started gaining momentum in India. If we have a look at the records of past 10 years, we can easily see many companies weren’t interested to go for digital marketing, as its scope for doing business was nominal.

Most of the companies were not willing to change their traditional methods of doing business, including the big shot ones.

But now the time has changed. The positive results of marketing have brought a wind of change in marketing strategies, one of which is digital marketing. Mumbai being the financial capital of India is the epicenter of burgeoning ideas and business. So, digital marketing has become an inevitable part of these businesses. As these businesses grow, so are the opportunities in digital marketing.

Slowly, digital marketing is penetrating every industry regardless of the domain, as it has already proven itself to be far more efficient than other traditional methods of marketing.

Outcomes - Meet Our Successful Alumni

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Practical Digital Marketing Courses for
Job seekers, Professionals & Business Owners


Digital Trainee feels proud to announce Digital Marketing courses in Mumbai. Mumbai based Job Seekers,
Professionals and Business Owners can finally benefit from our 100% Practical Digital Marketing and allied courses.
So, don't let go off this opportunity!



Job Seeker

Digital Marketing Courses in Pune

Today, the job scenario is changing at a rapid pace. The days are gone when candidates used to confine themselves into the huge pile of books in the name of preparation for job interviews. We have entered such an era where everything is digitized, and which are not, will be digitized in the future. This clearly indicates that ‘Digital Marketing’ is the future.

Marketing is such a term which is related to every industry that we ever know. From manufacturing to finance and information technology to media, each industry needs marketing and it’s a fact which needs to be accepted universally. But gone are the days of traditional marketing, digital marketing is the new norm, and it has already created benchmarks worldwide.

Recent studies clearly indicate that there would be an enormous rise in Digital Marketing jobs in India, with more than 1.5 lakh jobs opportunities to be created within the next couple of years.

So, join the bandwagon and enroll for Digital Trainee's Digital Marketing Courses in Mumbai, and own a career that others can only dream for!

Business Owners

Digital Marketing Courses in Pune

It’s a common thing for the business owners or entrepreneurs to think if Digital Marketing is useful for them or not?

Marketing is an inevitable part of every business and slowly the world is moving from traditional marketing practices to digital marketing, because Digital Marketing is that magic stick which has the capability to leverage any business from being Local to being Global!

Only reason is enough for business owners to take up Digital Marketing as a source to expand their existing business. But, there is a plethora of other factors which can help entrepreneurs and business owners to take their business into another level.

We at Digital Trainee take the responsibility of not only helping the business owners learn Digital Marketing, but also help them give shape to their burgeoning ideas which would surely help their business attain new heights We at Digital Trainee welcome all the Business Owners to be a part of our Digital Marketing Courses in Mumbai.

Come, join hands with us, so that we can help you make your business Global!

Working Professionals

Digital Marketing Courses in Pune

In this world of fierce competition, every other individual wants to be a perfect professional. Moreover, many of us have a misconception that if we don’t have management degree then its difficult to get into marketing and be a perfect professional.

Yes, now everyone can be a perfect marketer and take their professionalism to the next level with our tailored Digital Marketing courses, that has been designed to suit every individual’s customized needs.

But a question that often arises is “How?” The answer is with us.

We at Digital Trainee are solely dedicated towards offering top notch class room program in Digital Marketing, which not only provides you with numerous job opportunities, but also grooms you to be a perfect professional.
So that you can fit in any of the big MNCs corporate culture and live your dream of being a digital marketer.

Come, join us and be a part of the digital revolution!


Fees Structure Enquiry Download Syllabus View Testimonial


Why Digital Trainee is Best in the Industry

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We at Digital Trainee believe in rendering 100% practical oriented digital marketing courses, and so, our course is designed accordingly. After years of brain storming and gaining practical know-how, we have successfully designed a course that not only teaches our students the minute aspects of digital marketing, but also build them to be market ready. Among all the digital marketing courses in Mumbai we stand a chance to be different, because we are the one to provide 100% practical oriented digital marketing course in India. Read More...

In today’s world, the internet has brought the whole world closer. And thus has affected commerce tremendously. Basically, Digital Marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile applications. Digital Marketing is a vast field to be learned and has many various courses in various subtopics. Thus giving birth to much confusion.

Digital Trainee, the first Practical Digital Marketing Training Institute in Pune was established in 2016 and now provides with many courses through which you can learn digital marketing and make an illustrious career in the field of digital marketing.

  1. Courses provided at Digital Marketing:
    • Digital Trainee provides courses in a way where at the end of it, one can take up a job right after. Or even can start freelancing! Digital trainee has a unique way of delivering the courses which makes one responsible for decorating their own venture! Digital Trainee provides with the following courses:
      1. Digital Marketing Training Program
      2. Advanced SEO Program
      3. SMO/SMM Training Program
      4. SEM (PPC) Training Program
      All the above are certified at the end and Digital Trainee also helps with the google certification!
  2. Faculty and Quality of the Courses at Digital Trainee:
    • Digital Trainee holds broad industry experts as a faculty. Thus the faculty is very experienced and the lessons are taught in an interactive way. The faculty shares more than just the regular training programme. They also share the nuances of the real industry, you are going to further lean into. The courses are completed in a way where:
      1. Individual as well as over-all growth is considered
      2. Maintaining a mutual relationship and working on an individual skill set of a student
      3. Providing an industrial exposure to the students
  3. Digital Trainee- Why?
    • Besides the regular benefits, any normal institute would pitch, i.e. Friendly Atmosphere, Flexible timings, and efficient teaching, Digital Trainee would go through and excel by providing even better benefits and how! Digital Trainee doesn’t only focus on the overall growth but also works on the individual skill set of a student which makes them even more efficient in their working style, and also in their way of thinking. The ideas in the field of digital marketing stand tall, thus it is a major help, Digital Trainee provides going beyond their way. Other than this, the digital Trainee also makes sure that they provide the best education on:
      1. Search Engine Optimization
      2. Intro to Webmaster Tool
      3. Content Marketing
      4. Local SEO
      5. App Store Optimization
      6. Website planning on Wordpress
      7. Search Engine Marketing
And beyond this, Digital Trainee provides maximum placement to students in the biggest brands in the field of Digital Marketing. Placement at Companies like Digital Sapiens, CapGemini, Wipro and many more are provided by Digital Trainee. Read Less...

 
Domain & Hosting

Free Domain & Hosting


Dedicated Domain & Hosting to each Candidate

Wordpress Website

Wordpress Website


Make your own Wordpress Website

Individual Focues

Individual Focus


Individual Focus on each Students

Digital Marketing Course Modules

Course Modules


All 30 Modules of Digital Marketing

100% Practical Training

Training Delivery Methods


100% Practical Training

Fixed Batch Size

Micro Batch Size


Fixed Batch Size of 15 Students only

Learning Point of View

Learning Point of View


Business, Job and Freelancing

Trainer Experience

Trainer Experience


7+ years of Digital Marketing Experience

Live Money Spend on Ads Campaign

Live Money Spend on Ads Campaign


Live Money Spend on Ads Campaign

Google Analytics Access

Google Analytics Access


Live account access of Google Analytics

Google Webmaster

Google Webmaster Access


Live Account Access of Google Webmaster

Latest Tools

Latest Tools


50+ Advanced Tools

Freelancing

Freelancing


Freelancing Project Guidance

Certifications

Certifications


We Provide Total 9 Certifications

Internship

Internship


Guaranteed 3 Months Internship

Business Strategy Consultation

Business Strategy Consultation


Hack your Business Growth

Placement Preparation

Placement Preparation


Resume Building, Mock Interviews & Tests

Support

Support


Life Time Learning Support Advantage

Fees Structure

Fees Structure


Lowest For Advanced Digital Marketing 21,500/- Only



What You Learn?

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Our Digital Marketing course is curated by some of the seasoned marketing professionals and revolves around the nook and corners of modern-day digital marketing perspective like Website Planning and Creation, Search Engine Optimization (SEO), Social Media Optimization (SMO), Search Engine Marketing (SEM), Google Analytics, Google AdSense, Content Marketing and all the latest concepts related to Digital Marketing, leaving no stone unturned. Read More...

Our trainers are experienced and professional experts. We believe in training our students conceptually as well as train them to implement those concepts in a real-time environment. This forms the most critical aspect of the Digital Marketing training program at Digital Trainee.

In the field of digital marketing, gaining practical knowledge is of utmost importance, because in a field like Digital Marketing, “action speaks louder than words”. How you implement your knowledge matters the most.

Our practical oriented approach helps trainees to posses’ skills to take to any of the career paths they choose to pursue. Let it be freelancing or landing on a decent job, trainees who have undergone the course, can make use of these skills along with the core domain knowledge at their jobs, to boost their productivity and performance.

Not only this, experienced job holders or marketing professionals can apply the Digital Marketing knowledge gained at our institute for leveraging their position or help their business to reach greater heights.

By learning Digital Marketing, existing marketers can implement their knowledge to amalgamate traditional marketing techniques with the advanced digital marketing fundamentals and give their marketing angle a new dimension.

With each of these Digital Marketing concepts covered in detail under this course, it would help trainees master all of them and even go for jobs that require a specialized skill-set e.g. Email Marketing, Google AdSense etc. Digital Trainee thus brings for you, a few amongst those Digital Marketing Courses in Mumbai, which would inculcate in you, multi-faceted Digital Marketing skills. Read Less...

Digital Marketing Overview

Digital Marketing
Overview

Introduction, Latest Trends, Future Scope, Benefits, Difference with TM

Search Engine Optimization

Search Engine
Optimization

How to Rank your website in Search Engine? Onpage & Offpage Optimization

Keyword Research

Keyword Research

Keyword Research is one of the most critical but very important, valuable, and excessive return activities in the search marketing field.

On-Page SEO

On-Page
SEO

On-page SEO is the exercise of optimizing web pages for you to rank better and earn more traffic in search engines like google.

Off-Page SEO

Off-Page
SEO

Off-page SEO, learn how to use recognition and link building to enhance your site's ranking.

Backlink Analysis

Backlink
Analysis

Backlink Analysis is the keystone of link building and SEM. Learn competitor analysis is an implement it in your link building strategy.

SEO Audit

SEO
Audit

Learn how to perform an SEO audit of your website to pick out elaborate areas.

Google Webmaster

Google
Webmaster

Analyse Issue, Performance of your website

Local  SEO

Local
SEO

Get Certified in Google My Business, Local SEO Ranking Factor

Google My Business

Google My Business

Manage how your business information appears throughout Google, which includes Search and Maps, learn the usage of Google My Business.

Content Marketing

Content
Marketing

Content is King, make content Visible to your Customer.

Website Planning & Creation

Website Planning & Creation

Make your website by using very popular open source platform Wordpress.

Graphics Designing Using Canva

Graphics Designing Using Canva

Learn Canva with this complete trainee's guide to using Canva for graphic design, infographics, social media & more!

App Creation

App
Creation

Learn android app creation without coding and also rank your app on google play store.

App StoreOptimization

App Store
Optimization

Boost your play store ranking, ASO strategy & Benefits

Google Play Console

Google Play Console

Learn to publish your apps and video games with the Google Play Console and grow your business on Google Play.

Search Engine Marketing

Search Engine
Marketing

Get your website in top of the search engine with SEM

Online Display Advertising

Online Display
Advertising

Aware your Customer by showing image ads to the external websites.

Mobile Marketing

Mobile
Marketing

Get your ads visible to the all mobile devices

Video/Youtube Marketing

Video/Youtube
Marketing

Learn how to promote your video on the Youtube & drive sales

Remarketing & Conversion

Remarketing &
Conversion

how to target already visited customer & increase sales

Social Media Optimization

Social Media
Optimization

Engage your audience on Fb, Twitter, Google+, LinkedIn

Fb/Instagram Marketing

Fb/Instagram
Marketing

How to make sponsored ads on Facebook & Instagram

Twitter Marketing

Twitter
Marketing

Engage your audience on Twitter & drive sales

LinkedIn Marketing

LinkedIn
Marketing

How to influence customer on professional networking site

Social Media Automation

Social Media
Automation

The easiest way to automate social media

WhatsAppMarketing

WhatsApp
Marketing

Whatsapp Marketing is changing Digital Marketing. Learn How.

Google Analytics

Google
Analytics

How to track visitors, track conversion & make strategy

Email Marketing

Email
Marketing

Increase your Subscribers & make silent Communication with the customers

Online Reputation Management

Online Reputation
Management

Learn how to track Brands Trust or reputation online

Making Money Via Adsense

Making Money Via Adsense

Learn how to make money online using Google Adsense

Youtube SEO <br/> 

Youtube SEO
 

Learn how to add Videos with SEO Setup.

Youtube SEO Ranking

Youtube SEO
Ranking

Everything You Need To Know To Rank Videos In Google & YouTube.

Youtube Analytics

Youtube
Analytics

Understanding YouTube analytics will help you measure how properly (or poorly) your videos are.

Youtube Adsense

Youtube
Adsense

Learn how AdSense works, what ad types exist in adsense, and how you can get started out monetizing all of your on-line content material today.

Affiliate Marketing

Affiliate
Marketing

Make money through commission by showing third party ads

Freelancing Projects

Freelancing
Projects

Send proposal to clients & work from home

Lead Generation

Lead
Generation

Learn how to generate leads from different digital platforms

Growth Hacking Overview

Growth Hacking
Overview

Learn how to increase conversion & sale

Conversion Rate Optimization

Conversion Rate Optimization

Learn & maximize the value of your conversion optimization campaigns with our complete marketers' pilot to A/B Testing.

Influencer Marketing

Influencer
Marketing

Learn how to build relationship with influencer

SMS Marketing

SMS
Marketing

Know who can benefit from using SMS marketing?


The Advanced Practical Oriented Digital Marketing Concepts

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Trainees would be introduced to Digital Marketing as a part of this module, along with the basic concepts. Going further, the purpose of this module is to give you an idea on aspects like benefits of Digital Marketing, difference between traditional and digital forms of marketing, latest trends to emerge in this field and so on.

This overview on Digital Marketing would help trainees to be prepared for the advanced topics and concepts that would follow eventually.

This can be treated to be a trailer version of the entire course from Digital Trainee, which is a part of Digital Marketing courses in Mumbai.
Getting into the zone!

  • What is Marketing ?
  • How we do Marketing ?
  • What is Digital Marketing ?
  • Digital marketing Platforms and Strategies
  • Digital Marketing vs Traditional Marketing
  • Defining Marketing Goals
  • Latest Digital marketing trends
  • Case studies of Digital Campaigns

  • A module dedicated to Search Engine Optimization or SEO, where trainees would be taken deep into SEO. An exhaustive look into critical SEO concepts like Keyword Research, On-Page and Off-Page optimization etc.

    As stated above, the focus here is on providing real-time examples and hands-on training to the candidates, to make them understand SEO in a practical manner.

    In simple terms, by the end of this module, candidates would have learned and grasped the art of helping a web-page earn a better position or ranking on reputed and popular search engines like Google.

    Introduction to Search engines

  • How Search engine Works?
  • Components of search engine
  • Google algorithm
    1. PANDA
    2. Penguin
    3. Humming Bird
    4. Pigeon
  • Test updates in Google
  • Keyword Research and Competition

  • Introduction to keyword research.
  • Types of keywords.
  • Keyword research Methodology.
  • Business Analysis & Categorization.
  • Google Keyword planner.
  • Market Research & Analysis.
  • New Keyword Ideas.
  • Competition Analysis.
  • Finalizing the Keyword List.
  • Onpage Optimization

  • What is Link Building
  • Types of Linking Methods
  • DoFollow Vs. NoFollow
  • Link building Guidelines
  • Linking Building Methodology
  • Links Analysis Tools
  • Directory Submissions
  • Local Business Directories
  • Social Bookmarking
  • Using Classifieds for Inbound traffic
  • Question and Answers
  • Blogging & Commenting
  • Guest Blogging
  • Press Releases
  • Link Building Resources
  • Offpage Optimization

  • Introduction to Onpage
  • What is Webmaster Tools
  • Verification Process in GWMT
  • Selection target Location
  • Onpage Analysis Methodolog
  • Fundamental On-page Factors
  • Website Speed
  • Domain name in SEO
  • URL Optimization
  • Title Tag Optimization
  • Meta Tags Optimization

  • The Webmaster tools is an essential thing to have for the sake of your site, since it is your entryway for communication with Google and vice-versa. It is a free offering from Google !

    This module would help you to learn the Google Webmaster tools, to help optimize your sites for Google. You would be exposed to aspects like setting up a Webmaster's account, how to add and verify your site, submitting sitemap and so on.

    By the end of this module, you would definitely be more than a novice at Webmasters.


    Search appearance

  • Structure Data
  • Rich
  • Data Highlighter
  • Html Improvements
  • Accelerated Mobile Pages
  • Google index
  • Crawl
  • Security issues

  • Search traffic

  • Search Analytics
  • Links to your Site
  • Internal Links
  • Manual Actions
  • International Targeting

  • Things like Content Marketing strategy and overview, content creation, types and importance of content etc. would be covered under this particular module. Candidates would also get insights into how to increase audience engagement by using Content Marketing.

    It would help the candidates to comprehend the importance of Content Marketing and the role it plays in the current market scenario. No wonder, 'content' is called the king of Marketing. Understand Content Marketing well, and rest of the things would be much easier for you.

    All in all, you would be getting knowledge about the Content Marketing Ecosystem under this training module.

    Content Marketing

  • What is content Marketing
  • Introduction to content marketing
  • Objective to content marketing
  • Content marketing 7 steps strategy building process
  • 18 types of content
  • How to write great compelling content
  • Keyword research for content ideas
  • Optimizing content for search engines
  • How to market your content
  • How to increase opt-in mail list with content marketing
  • Case study on content marketing

  • The purpose of this module is to introduce the candidates to Local SEO and associated marketing. Important aspects like Local SEO keyword selection, Social Media use for Local marketing, business listing with top Local SEO directories etc., will be covered.

    Local SEO

  • What is Local SEO
  • Importance of Local SEO
  • Submission to Google My Business
  • Completing the Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local
  • Submissions

  • Application Store Optimization is one module that forms a part of our Digital Marketing courses in Mumbai. We at Digital Trainee would train you with using a perfect blend of theory and practicals, optimum use of App Store optimization to increase your downloads in an organic manner on the some of the major sources of free traffic e.g. Google Play Store etc.

    Towards the end of this module, you would be having knowledge regarding keywords, localization and rest of the techniques to optimize your application listing to draw in traffic and eventually bring about an increase in the number of downloads for your application.

    APP STORAGE OPTIMIZATION


  • What is ASO
  • ASO Goal
  • Why is ASO Important
  • ASO Best Practices
  • ASO Strategy
  • ASO Case Study

  • As a part of this, trainees get to learn how to plan and design a business website, which includes choosing a target audience, setting site goals and accommodating these with client and business objectives, building up a brand and a tone of voice, and coming up with a page architecture. By the end of this module, students would be able to plan and design a site or an application, so when they are about to begin the coding part, they have a clear idea of the end product. This module does not focus on the coding part—it concentrates on rest of the aspects of web development.

    Website planning

  • Understanding Internet
  • Difference Between Web and Internet
  • Understanding websites
  • Understanding domain name and domain extensions
  • What is web server and web hosting
  • Different types of web servers
  • Different types of websites
  • Based on functionality
  • Based on purpose
  • Planning and conceptualizing website

  • Booking a domain name and web hosting
  • Adding domain name to web server
  • Adding webpage & content
  • Adding Plugins

  • This module covers the latest best practices and strategies to enhance performance on the search engine result pages (SERPs) and pay-per-click advertising. Synchronize your digital marketing strategy to SEM techniques to achieve business objectives through both organic and paid site optimization. Here we will cover the fundamentals of planning PPC campaigns, keyword groups and geo-targeting to get the maximum out of your paid search engine marketing.

  • Introduction to Paid marketing.
  • Goggle account setup.
  • Interface tour and billing setting
  • Account structure
  • Campaign setting
  • Ad group setup
  • Keyword match setup
  • Keyword research tools
  • Understanding Ad Auction
  • What is Quality Score
  • Types of CPC’s
  • Biding Strategies
  • As Formats
  • Ad Guidelines
  • Ad Extensions

  • Post completion of this module, you will have a reasonable comprehension of how to create an online banner and display an advertising campaign. You will likewise get to know how the online advertising business functions for every single of the interested parties. Being a publisher (i.e. a site proprietor), you will comprehend how to monetize and optimize your income via your website. This module will furnish you with a detailed understanding of the creation deployment and digital display advertising management that includes search, display, email, affiliate, social and mobile. We provide you a wide perspective of digital advertising opportunities and demonstrate to you best practices to plan an online advertising campaign utilizing display adverts.

  • What is Display Advertising
  • How Display Ads Works
  • Benefits of Display Advertising
  • Creating a Display Campaign Bidding Strategies
  • Targeting option in Display Network
  • Calculating ROI

  • This specially designed module offers the foundation for you to utilize Mobile as a platform to extend and accomplish your business objectives. This module assists trainees to drive traffic with the help of mobile and obtain better conversion rates by concentrating on understanding the entire communication cycle, i.e., procurement, conversion and retention by means of Mobile.

  • Mobile Apps Engagement
  • Growth in Mobile Industry
  • Promoting Site in Mobile Apps
  • Benefits of Mobile Marketing
  • Targeting Options in Mobile Apps
  • Mobile Marketing Goals
  • Mobile Ad Formats
  • App Creation Strategy
  • Reporting in Mobile Ads

  • The Video Marketing module encourages advertisers and organizations to build up optimum video strategy, the right kind of content and the correct procedures for increasing traffic, views and in the end, conversions. It takes into consideration worldwide best practice examples with real-time cases. The module is promoting and communication centered and non-technical.

  • Importance of Video Marketing
  • Create a Video Campaign
  • Location Targeting
  • Bidding Strategies
  • Creating Targeting Groups
  • Targeting Options in Video Ads
  • Types of Ad Formats
  • Measuring the Results of Campaign

  • Our Remarketing and Conversion module is designed with the perspective of helping you comprehend the idea of remarketing and the entire process in general. As a part of this module, we train you on the inclusion of a remarketing tag inside the site code and make a remarketing list. What's more, we likewise show you how to market to the people that are a part of that rundown and track the outcomes as far as conversions are concerned.

    Remarketing
  • What Is Remarketing?
  • Benefits Of Remarketing Strategy
  • Manual Remarketing Vs Dynamic Remarketing
  • How to Build Remarketing List?
  • Step By Step Remarketing Campaign
  • Result Analysis Of Remarketing Campaign
  • Conversion
  • What Is Conversion?
  • Importance Of Conversion Tracking?
  • Implemention Of Conversion Tracking
  • Result Analysis In Conversion Tracking

  • Our well designed course module will furnish the candidates with complete knowledge of utilizing social media techniques to expand the traffic on sites. We offer you the practical perspective for every one of the concepts you learn. We show you how to utilize Twitter, Facebook, LinkedIn and other social platforms, to increase traffic and branding of your business. The training is based on latest social media trends. We will likewise tell you about various social media tools that will give you the best outcomes in getting more traffic and therefore help grow your credibility and brand in the market.

    Social Media Optimization

  • What is Social Media?
  • SMM Vs. SMO
  • Benefits of using SMM
  • Social Media Statistics
  • Why use Social Media Marketing
  • Social Media Strategy Dimensions in Posts
  • Impact of Social Media on SEO

  • LinkedIn

  • What is LinkedIn?
  • Benefits of LinkedIn Network
  • Create a LinkedIn profile
  • Optimizing the profile
  • Skills and Endorsements
  • Recommendations in LinkedIn
  • Creating new connections
  • Posting content in profile
  • LinkedIn Groups
  • Finding Jobs in LinkedIn
  • Customization of page
  • Posting in LinkedIn Page

  • Google Plus

  • Benefits of Google+ in SEO
  • Creating Profile
  • Managing Connections
  • Creating Google+ Page
  • Types of Pages
  • Content Strategy and Statistics
  • Posting on Google+
  • Increasing the Reach and
  • Followers
  • Linking Google+ with Site
  • Google+ Badge Integration
  • Google+ Groups
  • Twitter

  • What is Twitter?
  • Benefits of Twitter
  • How brands use Twitter
  • Profile creation and management
  • Customizing the profile
  • Types of Tweets and Statistics
  • Content strategy for Twitter
  • Post your First Tweet
  • Analysis of Big Brands
  • Twitter Contests
  • What is Hashtag?
  • #Hashtags and its uses.
  • Tools for Twitter marketing
  • Twitter Analytics

  • Pinterest

  • What is Pinterest?
  • How brands use Pinterest
  • Creating a Pinterest Account
  • Customizing the Profile
  • Pinterest Strategy
  • Boards in Pinterest
  • Pins and Links
  • Generating Engagements
  • Using Info Graphics
  • Integrating Pinterest in Site
  • Engagement Metrics for Pins
  • Pinterest Analytics
  • Facebook

  • Facebook account setup
  • Personal account properties
  • Facebook marketing strategy
  • Competition analysis
  • Facebook business page setup
  • Types of Business pages
  • Cover photo designing
  • Increase the Likes to page
  • Page management options
  • Types of Posts and Statistics
  • Dimension in Post
  • Creative Posts Strategy
  • User engagement metrics
  • Facebook Apps creation
  • Integration FB in Site
  • Instagram

  • What is Instagram
  • Instagram statistics
  • How Brands use Instagram
  • Creating Instagram Account
  • Tour of Instagram App
  • Content strategy and Tips
  • Picture Dimensions
  • Filters in Instagram
  • Using Hashtags
  • Popular Brands on Instagram
  • Advertising options in Instagram

  • Towards the end of the module, you'll have a plan of how to run Facebook and Instagram advertisements in light of your goals. You'll have a structure to construct your advertisement strategy on, and a more efficient way to deal with Facebook and Instagram advertising. Facebook and Instagram Advertising is a module for the individuals who are currently going with "Boost Post" or Facebook Ads Manager essentially, and who need to enhance their aptitudes to an expert level.

  • What is Facebook / Instagram Advertising
  • Types of promotions
  • Audience Targeting
  • Advanced Audience Targeting
  • Bidding strategies
  • Ad Format
  • Ad Dimensions and Rules
  • Remarketing Strategy
  • Conversion Tracking

  • The Twitter Marketing module offers training on the most proficient methods to utilize Twitter for business. Basic concepts - from setting-up optimally, creating a Twitter business existence, to advanced marketing procedures and strategies. The Twitter training additionally covers practical implementation that is important to businesses.

  • What is Twitter advertising?
  • Types of promotions
  • Audience Targeting
  • Advanced Audience Targeting
  • Bidding strategies
  • Ad Format
  • Ad Dimensions and Rules
  • Remarketing Strategy
  • Conversion Tracking

  • The objective of this module is to give you the complete knowledge and techniques you require to end up plainly as an advanced user, boost your organization's LinkedIn advertising activity and increment your brand image engagement.

  • What is LinkedIn advertising?
  • Types of promotions
  • Audience Targeting
  • Advanced Audience Targeting
  • Bidding strategies
  • Ad Format
  • Ad Dimensions and Rules
  • Remarketing Strategy
  • Conversion Tracking

  • This module demonstrates to new users the process for creation of an account, execute tracking code, and setting up of data filters. You can learn how to explore the Google Analytics UI and reports, and build up dashboards and shortcuts. It will likewise show how to analyze basic Audience, Acquisition, along with Behavior reports, and set up objectives, campaign tracking and more...

  • What is Analytics?
  • Importance of Analytics for Business
  • Popular Analytics Software’s
  • Key Performance Metrics [KPI] in Analytics
  • Introduction to Google Analytics
  • Installing Analytics code in site
  • Analytics account structure
  • Interface tour of Google Analytics
  • General Tools in Analytics Real-time Reports
  • Settings in Analytics

  • At the end of this module, candidates will have the capacity to:
    - Comprehend the advantages and shortcomings of Social Media Marketingbr
    - Know how to handle and react to complaints and negative comments online
    - Get to know which tools to use for Online Reputation Management and brand monitoring
    - Know how to connect with customers and make the optimum utilization of brand evangelists

  • What is ORM?
  • Why we need ORM
  • Examples of ORM
  • Generate a ORM Report
  • Areas to analyze in ORM Search Engine Results
  • What we need to do in ORM
  • Monitor Search Results
  • Monitor Complaint sites
  • Reviews Monitor Sites and blogs
  • Monitor Social Media
  • Case Study
  • Tools for Managing Reputation

  • This module focuses on advanced marketing methodologies utilizing E-mails, tips and tricks in coming up with effective advertisements for product or service promotion, to ask for business, request sales/donations, intended to build loyalty, trust and create brand awareness. Email marketing is a standout amongst the most effective and customized methods of earning the customers trust.

  • What is Email Marketing?
  • Importance of Email Marketing
  • Popular Email Marketing Software’s
  • Email Marketing Goals
  • Introduction to Mail Chimp
  • Mail Chimp pricing structure
  • Account setup and settings
  • Email marketing strategy
  • Creating a subscriber list
  • Integration of forms in site
  • Import subscribers in list
  • Types of email marketing campaigns
  • Creating an email campaign
  • What is newsletter?
  • Design a Newsletter
  • Reports
  • Marketing Automation

  • Learn the best approach to generate a regular flow of sales from your website using Google AdSense, the display networking device from Google. Our experts instruct the best approach to get up and stroll with AdSense, and display classified advertisements that "make sense" on your website. Het to know the way to set up an account, region based obstacles on ad content material, zonal and win sales from ads, and utilize proven placement techniques. Additionally, with AdSense reports, you may find approaches to discover ad trends, increment page perspectives, and augment ad average general performance.

  • Basics of Google Adsense
  • Adsense code installation
  • Different types of Ads
  • Increasing your profitability through Adsense
  • Effective tips in placing video, image and text ads into your website correctly
  • Google Adsense Policy overview
  • Apply for Adsense Account help Affiliate Marketing

  • The module will cover the fundamentals of Affiliate marketing and will dig profound into the marketing dynamics in terms of affiliate—publisher site, and the vendor—advertiser site. You will be taken through the advantages of Affiliate marketing and how it functions in reality. The module will empower you to begin your own affiliate venture or will furnish you with the information and skills needed to counsel other affiliate investors. This will likewise help you easily incorporate affiliate advertising to your digital marketing blend.

  • What is Affiliate Marketing, Apply for Affiliate Marketing network
  • How Affiliate marketing works, Understanding the dashboard
  • How to Find Affiliate Niche, Promoting the Affiliate products
  • Top Affiliate Marketing networks, Methods of Promotions
  • Affiliate marketing networks, Reports and ROI
  • Affiliate marketing payment models Best resources for affiliate marketing

  • Generate future deals for your business with the help of lead generation. Learn techniques for finding and verifying leads, getting the maximum out of referrals, and helping transform prospects into paying customers.

  • Understanding lead generation business
  • Why lead generation is important?
  • Understanding landing page
  • Understanding thank you page
  • Landing page vs. website
  • Best practices to create Landing page
  • Best practices to create thank you page
  • What is A/B Testing?
  • How to do A/B testing?
  • Converting leads into sale
  • Understanding lead funnel

  • Get to know the nuances of working on live projects by getting a chance to work on one being a trainee. We provide a real time environment exposure to our candidates. Also gain knowledge from experts, on how to handle freelancing projects.

  • How to work on live projects?

  • This one is a Growth Hacking Overview module that covers various aspects like basics of growth hacking, customer life cycle, growth hacker's role etc. along with relevant case studies.

  • Growth Hacking Basics
  • Role of Growth Hacker
  • Customer Life Cycle
  • What is conversion optimization techniques
  • Growth hacking case studies

  • Build apps that fill gaps, like accelerating business workflows or scaling internal operations. Learn android app creation without coding and also rank your app on google play store.

  • Importance Of App
  • Benefits Of Mobile App For Business
  • App Creation Tool ꞏ Choose Relevant Layout
  • Designing As Per Your Requirement
  • How To Download Free apk File
  • Introduction Google Play Console
  • Process To Upload App In Playstore
  • ASO Strategy

  • Social media automation software and apps. The easiest manner to automate social media is by way of the usage of automation software program and apps:

  • What Is Social Media Automation?
  • Social Media Automation/ Management Tool
    •     1.  Buffer
    •     2.  Hootsuit
    •     3.  Postron
  • Setup Connection With Facebook, Twitter, Linkedin, Instagram etc.
  • Post Scheduling In Tools
  • Add/ Remove Profiles In Tools
  • Performance Analysis

  • Whatsapp Marketing is changing Digital Marketing. Learn How. Here you will learn how to do whatsapp marketing and what are the advantage you will get after using whatsapp for your business.

    Why Should You Use Whatsapp For Business?
  • Whatsapp Marketing Strategies
  • Whatsapp Business Features
  • Business Profile
  • Can Set Auto Replies
  • See Statistics On Messages
  • Can Choose The Business Type
  • Different Logo
  • Whatsapp Marketing Software, Tools
  • Whatsapp Bulk Sender
  • WA Panel
  • Bulk Whatsapp Marketing
  • Whatsapp Channel
  • Whatsapp Marketing Services

  • Learn how to rank your videos on YouTube and also learn how to monitize your ads on youtube videos.

    YouTube SEO
  • How to create YouTube channel
  • Youtube Keyword Research
  • Publish a High Retention Video
  • YouTube ranking factors
  • YouTube Video Optimization
  • Promote Your Video
  • Use of playlists

  • YouTube AdSense
  • Basics of YouTube AdSense
  • How to create Creator Studio in YouTube & Verify Your Channel
  • Increase Your Profitability Through YouTube Channel
  • Linking Google AdSense & YouTube AdSense
  • Different Types of Ads

  • Learn how to build relationship with influencer.

  • Introduction to influencer marketing
  • What is exactly Influencer Marketing
  • What makes an Influencer?
  • who are the influencer?
  • How to Measure influencer?
  • How to find influencer?
  • Influencer Content + Distribution Strategy
  • How to build relationship with influencer?
  • Influencer Marketing Case studies

  • SMS Marketing is sending promotional campaigns or transactional messages for marketing purposes using text messages (SMS). These messages are mostly meant to communicate time-sensitive offers, updates, and alerts to people who have consented to receive these messages from your business.


  • What is SMS Marketing?
  • Why SMS Marketing Effective?
  • How does SMS marketing work?
  • Difference between promotional campaigns or transactional messages?
  • What is SMS marketing used for?
  • Who can benefit from using SMS marketing?
  • Best Sites For Bulk SMS Marketing
  • Digital Marketing Job Opportunities, Eligibility,
    Industry Sector, Job Available in Cities

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    There isn't any such specific criteria for this course. Students, graduates, Working professionals both men & women all of them can join our Digital Marketing Training. There are no precise limitations and also you want now not be from technical history. It is suitable for college students, IT Professionals, Entrepreneurs, Sales and Marketing Professionals.

    Higher pay and more than one career choices are the unique features of Digital Marketing. You can discover Job Opportunities on this field through our Digital Marketing Courses. Shift in Digital Marketing exercise is giving upward push to huge opportunity for Digital Marketers. There are huge number of Digital Marketing companies that provide job opportunities. To a similarly volume, Digital Marketing covers all styles of sectors from hospitality enterprise to IT. It has a much wider scope in all of the metropolitan cities.

    Digital Marketing Eligibility

    • Students
    • Bloggers
    • Startups
    • Tech Savvy People
    • Social Media Enthusiast
    • Freelancers
    • Celebrities
    • BTech & MBA Students
    • YouTube Channel Owners
    • Marketing Managers
    • Entrepreneurs
    • Working Professionals
    • Job Seekers

    Job Opportunities

    • Digital Marketing Executive
    • Digital Marketing Expert
    • Marketing Head
    • SEO Expert
    • Digital Marketing Professional
    • Digital Marketing Analyst
    • Brand Campaign Manager
    • SMM Manager
    • SMM Expert
    • Social Media Specialis
    • Digital Marketing Consultant

    Job Industry

    • New Startup
    • Industry Sector
    • Electronics Industry
    • Educational Institutes
    • Hospitals
    • Product based companies
    • Service Based Companies
    • Banking Sector
    • Film Industry
    • Real Estate
    • Local Business
    • Global Business

    Job Available In Cities

    • Pune
    • Mumbai
    • Thane
    • Nagpur
    • Hydrabad
    • Ahmednagar
    • Amravati
    • Nashik
    • Delhi
    • Kolkata
    • Goa
    • Indore
    • Bhopal
     
     

    Our Milestones

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    Trained Candidates
    0+

    We have already skilled more than 2500+ students which makes us proud as an institute. We continually awareness to offer pleasant and improve stage training.

    Batches
    0+

    One extra aspect which assist us to advantage confidence that we will is we already trained 150+ batches till date. We clearly happy with that.

    Ratings
    4.9/5

    Our difficult paintings facilitates us to advantage such score. It's actually remarkable to have 4.9 out of 5 from our digital marketing trainees. Thanks for your love and support.

    In Industry Since
    2016

    We digital marketing trainers have an seven+ years of experience in Digital Marketing Industry. We can say proudly that we let you be your personal professional with our experts training.




    50+ Advanced Digital Marketing Tools

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    We at Digital Trainee believe in rendering 100% practical oriented digital marketing courses, and so, our course is designed accordingly. After years of brain storming and gaining practical know-how, we have successfully designed a course that not only teaches our students the minute aspects of digital marketing, but also build them to be market ready. Among all the digital marketing courses in Mumbai we stand a chance to be different, because we are the one to provide 100% practical oriented digital marketing course in India. Read More...

    Digital marketing is growing worldwide and definitely is even going to grow more. Thus, the field of digital marketing is where one can make a small business look big shot brand. Also, cause of increasing of internet usage and advanced technology-induced. But at the same time, digital marketing is huge, there are broad categories and subcategories for one to understand and create a niche in. Thus, the following are some tools which are a must to learn in digital marketing:
    1. Link Popularity, Tracking, and Backlink Tools
      • Ahrefs basically helps in providing potential view SEO reports, backlinks and subnets over time, and, visitor data
      • Open Site Explorer more likely ease down the work and get insights to check out inbound links, anchor text, and comparisons between sites
      • Majestic Site Explorer is mainly used to foresee up-to-date or historical back link data to monitor your pages
      • WebMeUp is believed to be the world’s largest index of external backlinks. Query by the site for backlinks, subnets, anchor texts, comparison, and visitor maps
      • Marketing Grader is a hub spot tool assesses the target site in terms of social media, SEO, lead generation, mobile compatibility, and blogging and condenses the results into an overall score
      • Compete is a series of analytic tools that provide insights into user behavior, overall site views, and comparison between sites
    2. Community Tracking
      • Google Alerts helps in receiving email alerts for the latest relevant Google results by keyword
      • Backtweets is track robot which optimizing every single move of visitors from who is talking about you, what they’re saying, and view archives of Tweets
    3. Ad Tracking
      • Google Ads Display Network is a set of reporting tools that let you know which of your Google Ads get the maximum count of clicks, bring the most sales, and what your conversion rates are
      • Bing Ad Center interact and monitor ads on both Yahoo! and Bing, who combined account for close to 20% of search traffic
    4. SEO and Keyword Optimization
      • On-Page Optimization Tool is a number of tools that allow you to quickly spot your metadata and important SEO content the same way a search engine spider crawls your site
      • WordStream Keyword Tools is a number of tools providing related keyword ideas, negative keyword identifiers, and niche finders
    5. Email Campaign Tools
      • MailChimp drags and drop multimedia email editor for marketing campaigns
      • Campaign Monitor helps build email templates, manage lists, and integrate A/B testing with your email manager
    6. Site Popularity and Traffic Tools
      • Alexa is a well-known tool to be precise in keeping records of your site performance against key industry metrics. Uncover competitor strategies to increase competitive intelligence
      • Lodgy is a real-time analytics and statistics on your site’s visitors. Just paste a small JS code onto your pages
    7. Social Media Tools
      • Canva offers user-friendly image editing and illustration tools (think easier to use, but with less functionality Adobe Creative Cloud). A number of templates are available including their “social graphics” tool
      • Mention listen to what’s being said online and on social media. Analyze your online presence and react instantly

    Conclusion

    So these were the essential tools which are mostly been used by the experts to optimize the audience on the individual portal and make you learn the likings and disliking’s of the audience. We at Digital Trainee offers to help you learn the significant tools with Digital Marketing Courses in Mumbai, and promise to own an expert tag in digital marketing. Read Less...


    digital trainee tools


    RATINGS

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    Rating: 4.87/5

    Total Ratings: 429




    Our Happy Students

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    We have successfully Trained over 2500+ Candidates in digital Marketing. Right Now they are working with leading companies in India


    About Us

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    Digital Trainee is an initiative for those who are ambitious in the field of Digital Marketing. We are educating you into digital marketing because we think that you have excellent ability of making it big. The field of practical marketing is, and goes to be the future, and we feel that people have a terrific risk of creating it huge. The handiest element they require is the need to prevail and the favored talents. We at digital Trainee might take care of the abilities component through our education and also attempt to inculcate the seeds of achievement in them.

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