Digital Marketing Training Institute in Trivandrum

"Enough With Theory, It's Time To Do Hands-On & Practical"

India's 1st Practical Implementation Training Institute
"Don't Just Learn Digital Marketing" Implement And Master It.
Learn Practical Digital Marketing Courses in Trivandrum With Online And Offline Batches Join Our Free Demo Today!
Course Specially Designed For Job Seekers | Business Owners | Housewives | Freelancers
100% Practical Implementation
Project Assignments Based Training
200+ Training Backup Videos for Revision
100% Job Support

Digital Marketing Courses in Trivandrum

While focusing on providing critical practical knowledge, and with the hashtag #SayNoToTheory, Digital Trainee is now in your city Trivandrum! Just like in case of other cities, Digital Trainee now has on offer, a tailor-made Digital Marketing course in Trivandrum as well.

Get trained from India’s top ranked practical Digital Marketing training institute
Course syllabus covers globally recognized advanced 50 modules of Digital Marketing
Each Digital Trainee student is offered with FREE Sub-Domain and Hosting
Every student is provided access to an award Winning LMS Portal. It consists of Placement Notifications, Training Videos, Study Material, 60+ Practical Assignments, Technical Quizzes, step-wise process of campaign videos etc.
Resume Creation and Building, Interview Preparation (Technical Mock + HR) and 100% Placement Assistance

WHAT SOURAV GANGULY SAYS ABOUT
DIGITAL TRAINEE?

"To make any dream come true, you must have the right coach. Choose Digital Trainee and make your digital marketer dream comes true."

- Sourav Ganguly.

Digital marketing is an inclusive industry, welcoming individuals from diverse backgrounds to switch. It provides the flexibility to work remotely across industries around the world. As long as businesses rely on the Internet and laptops, the demand for digital marketers will continue. Act now and enhance your skills by enrolling in Great Learning’s Master in Performance Driven Practical Digital Marketing Course – India’s most comprehensive program. Master digital marketing in just 2 months and 15 days. Apply Now!

Outcomes - Meet Our Successful Alumni

Practical Digital Marketing Training for Students, Job seekers, Business Owners, Working Professionals, Entrepreneur

Job Seeker

Today, the job scenario is changing at a rapid pace. The days are gone when candidates used to confine themselves into the huge pile of books in the name of preparation for job interviews. We have entered such an era where everything is digitized, and which are not, will be digitized in the future. This clearly indicates that ‘Digital Marketing’ is the future. Recent studies clearly indicate that there would be an enormous rise in Digital Marketing jobs in India, with more than 1.5 lakh jobs opportunities to be created within the next couple of years. So, join the bandwagon and enroll for Digital Trainee's Digital Marketing in Mumbai, and own a career that others can only dream for!

Working Professionals

Marketing is an inevitable part of every business and slowly the world is moving from traditional marketing practices to digital marketing because Digital Marketing is that magic stick which has the capability to leverage any business from being Local to being Global! We at Digital Trainee take the responsibility of not only helping the business owners learn Digital Marketing but also help them give shape to their burgeoning ideas which would surely help their business attain new heights. at Digital Trainee welcome all type of Business Owners to be a part of our Digital Marketing Course in Mumbai.

Business Owners

In this world of fierce competition, every other individual wants to be a perfect professional. Yes, now everyone can be a perfect marketer and take their professionalism to the next level with our tailored Digital Marketing courses, that have been designed to suit every individual’s customized needs. We at Digital Trainee are solely dedicated to offering top notch classroom program in Digital Marketing, which not only provides you with numerous job opportunities but also grooms you to be a perfect professional. Come, join us and be a part of the digital revolution!

DIGITAL MARKETING COURSES IN TRIVANDRUM CONTENT DETAILS [UPDATED 2024]

This course module from one of the leading Digital Marketing Training Institute in Trivandrum will introduce the trainees to the field of Digital Marketing. You will get to know about the scope of Digital Marketing in terms of the multiple career options, growth prospects, present and future opportunities etc. This module will set you up for the further concepts and advanced topics in the course.

What is Marketing? How We Do Marketing? What is Digital Marketing? Digital Marketing Platforms and Strategies Digital Marketing Vs Traditional Marketing	Inbound Marketing Vs Outbound Marketing Defining Marketing Goals Latest Digital Advertising Trends How AI is Shaping The Future of Digital Marketing Case Studies of Digital Campaigns

Specially introduced to help the trainees master the application oriented concepts related to both social media optimization (SMO) and social media marketing (SMM). Also, become future ready by learning the use of AI in SMM.

SMO Vs SMM Benefits of Using SMM Understanding Social Media Algorithms Social Media Statistics	Why Use Social Media Marketing? Social Media Strategy Dimensions in Posts SMO Analysis or Audit Reports Application of AI In Managing Social Media Successfully

The module will train the course takers in Canva Pro, and encourage them to come up with creative infographics for product particular soft interaction with the audience. Practical usage of the AI Magic Editor in Canva Pro will also be covered.

Graphics Designing Using Canva Pro

How to Create a Design from Scratch Using Canva Pro Quick Tips to Make Your Designs Look Good How to Choose the Dimensions for Your Designs? How to Create a Background for Your Design?	How to Add Text, Images and More? How to Create Design for Social Media Posting? AI Magic Editor In Canva Pro And Its Usage

Video Editing Using Canva Pro

Need of video in Marketing How To Choose Template How to add external images and videos? How to add text in video? Adding and cutting Transitions In Video Effects In Video	Audio & Video Mixing Use of Creative Element in Video How To Download Video? Creative Video Elements Using AI Voice / Audio Management Using AI AI Tools For Video Creation

Learn the latest strategies & techniques for result oriented advertising on platforms like Facebook. It will help acquire expert professional level skills and knowledge in this area. Best suited for those who are into Facebook Ads Manager or "Boost Post" essentially.

Facebook Account Setup
Personal Account Properties
Facebook Marketing Strategy
Competitor Analysis
Facebook Business Page Setup
Types of Business Pages
Cover Photo Designing
Increase the Likes to Page
Page Management Options
Types of Posts and Statistics
Dimension in Post
Creative Posts Strategy
User Engagement Metrics
Facebook Group
Facebook Marketplace

Meta Business Suite
Facebook Business Manager
Creative Facebook Post Ideas Generation Using AI
Facebook Post Caption Creation Using AI
Facebook Post Hashtags Generation Using AI
Introduction to Facebook Advertising
Types of Promotions
Audience Targeting
Advanced Audience Targeting
Bidding Strategies
Ad Format
Ad Dimensions and Rules
Reporting and Analysis
Writing Facebook Ad Copies Using AI
Audience Research / Creating Target Audience Persona Using AI
Developing Facebook Ad Campaign Strategies Using AI

Learn the latest strategies & techniques for result oriented advertising on platforms like Instagram. It will help acquire expert professional level skills and knowledge in this area. Best suited for those who are into Instagram Ads Manager or "Boost Post" essentially.

Instagram Overview Instagram Business And Creator Account Setup Instagram Content Creation Strategies Instagram Reels Mastery Instagram Viral Content Strategies Instagram Analytics Building Brands Using Instagram Instagram Monetization Becoming Influencer on Instagram Paid Promotion Strategies on Instagram Creative Instagram Post Ideas Generation Using AI	Instagram Post Caption Creation Using AI Instagram Post Hashtags Generation Using AI Introduction to Instagram Advertising Types of Promotions Audience Targeting Advanced Audience Targeting Bidding Strategies Ad Format Ad Dimensions and Rules Writing Instagram Ad Copies Using AI Developing Instagram Ad Campaign Strategies Using AI

The focus of this module is to introduce the trainees to aspects like how X functions, its use for promotion & marketing and concepts such as bidding strategies, promotion types, advanced audience targeting etc.

Benefits of X For Businesses How Brands Use X Profile Creation and Management Customizing the Profile Types of Tweets and Statistics Content Strategy for X Post Your First Tweet Analysis of Big Brands X Contests What Is Hashtag? #Hashtags and Its Uses Tools for X Marketing X Analytics	Creative X Tweet Ideas Generation Using AI X Tweet Creation Using AI X Tweet Hashtags Generation Using AI Introduction to X Ads. Types of Promotions Audience Targeting Advanced Audience Targeting Bidding Strategies Ad Formats Ad Dimensions and Rules Writing X Ad Copies Using AI Developing X Ad Campaign Strategies Using AI

A to Z of mobile marketing will be covered here – app creation strategy, mobile apps engagement, promoting site in mobile apps, and so on. Mobile has become an integral part of marketing, and having relevant knowledge is essential.

Mobile Apps Engagement Mobile App Installs Campaign Growth in the Mobile Industry Promoting Site in Mobile Apps Targeting Options in Mobile Apps	Mobile Marketing Goals Mobile Ad Formats Reporting in Mobile Ads Creating Google App Promotion Ad Copies Using AI Developing Google App Promotion Ads Conversion Rate Strategies Using AI

Fundamentals of LinkedIn marketing is what the trainees will get to master over here.

Benefits of LinkedIn Network Create a LinkedIn Profile Optimizing the Profile Recommendations in LinkedIn Creating New Connections Creating Company Page Creating Showcase Page Customization of Page Posting Content in the Page LinkedIn Groups Finding Jobs in LinkedIn Creative LinkedIn Post Ideas Generation Using AI LinkedIn Post Creation Using AI	LinkedIn Post Hashtags Generation Using AI Generating LinkedIn Articles Using AI Introduction to LinkedIn Ads Types of Promotions How to Use Filters in LinkedIn Audience Targeting Advanced Audience Targeting Bidding Strategies Ad Format Ad Dimensions and Rules Writing LinkedIn Ad Copies Using AI Developing LinkedIn Ad Campaign Strategies Using AI

A dedicated module for all those who are looking for a career in SEM. Practically learn skills like keyword search tools, campaign setting and everything under SEM. Both the basic and advanced concepts will be covered.

Introduction to Search Engine Paid Marketing Google Ads Account Setup Interface Tour and Billing Setting Account Structure Campaign Setting Ad Group Setup Keyword Research Tools Keyword Match Setup Understanding Ad Auction	What is Quality Score? Types of Bidding in AdWords Ad Formats Ad Guidelines Ad Extensions Smart Campaign Management Finding Keyword Ideas Using AI Creating Search Ad Copies Using AI Developing Google Search Ads Conversion Rate Strategies Using AI

A module that will teach the trainees the effective use of online display advertising as a part of an overall marketing strategy. Become an expert at it. Also, gain practical knowledge about the creation and execution of display campaigns.

How Display Ads Works Benefits of Display Advertising Creating a Display Campaign Bidding Strategies Targeting Option in Display Network	Calculating ROI Finding Audience For Campaign Targeting Using AI Creating Google Display Ad Copies Using AI Developing Google Display Ads Conversion Rate Strategies Using AI

Undergoing this module will help the trainees get acquainted with the tips, tricks, and techniques for YouTube ranking. Also, get an insight into monetizing ads on YouTube videos.

Importance of Video Marketing Create a Video Campaign Location Targeting Bidding Strategies Creating Targeting Groups Targeting Options in Video Ads	Types of Ad Formats Measuring the Results of Campaign Finding Perfect Target Audience For Google Video Ads Using AI Creating Google Video Ad Copies Using AI Developing Google Video Ads Conversion Rate Strategies Using AI

The participants will learn how to set up & manage a Google shopping campaign. Become an expert in targeting specific audiences, budget allocation and bidding on keywords.

Introduction to Google Shopping Campaign Introduction to Google Merchant Center Setting Up Store on Google Merchant Center Product Management on GMC Business Verification on GMC Linking Google Ads to GMC Creating Shopping Campaigns How to Improve Sales of Products Using Shopping Campaigns?	How Shopping Campaign Works? Benefits of Shopping Campaign Running Successfully Shopping Campaign Monitoring And Analysis of Shopping Campaign Writing Product Descriptions Using AI Creating Google Shopping Ad Copies Using AI Developing Google Shopping Ads Conversion Rate Strategies Using AI

An effective data-driven technique. Businesses will become capable to effectively track and optimize their online marketing endeavors by mastering performance marketing through such intensive Master in AI & Performance Driven Practical Digital Marketing Courses in Trivandrum

Fundamentals of Performance Marketing

The Fundamental Concepts of Performance Marketing Finding & Testing Target Audiences Picking the Right Channels Stealing from Competitors B2B – Performance Marketing B2C – Performance Marketing Metrics to Master in PM	Importance of Performance Marketing How To Measure Performance? KPI For Measuring Performance? Types of Performance Marketing Stages of Performance Marketing How To Optimize Performance? Role of AI In Performance Marketing

Performance Marketing Mindset

Hood Ads Creative Framework Understand Audience stages and buyer's Journey Awareness, Engagement, Interest, Buy & Expenses, Feedback for Future Retention Performance Marketing Metrics CAC LTV ROMI	ARPU CR AOV Understand Business Revenue / Profit Framework with case study Application of AI In Performance Marketing

This particular module is designed to provide working knowledge of web design and development. Trainees will thus become well equipped to develop a website’s structure, user interface and its functionality.

Understanding Website

Understanding Domain Name and Domain Extensions What Are a Web Server and Web Hosting? Different Types of Web Servers	Different Types of Websites Based on Functionality Planning and Conceptualizing a Website

Website Development

Booking a Domain Name and Web Hosting Adding the Domain Name to a Web Server How to Install Wordpress in Your Server Theme Selection Theme Customization Page Building Using Elementor	How to Install and Integrate Most Used Plugins? Forms Activation Posts Management Branding On Website Landing Page Creation Creating Website Framework Using AI Generating Website Content Using AI

Learning ecommerce development will enable businesses to establish and manage online stores, approach the consumers over the web and drive online sales.

Google merchant center account management Google ads shopping campaigns Facebook catalogue creation Facebook product sales conversion campaigns	Product promotion email marketing campaign WhatsApp business product catalogue management Product Page SEO Generating Product Promotion Strategies And Ideas Using AI

Gain expertise in a critical technique like remarketing that allows attracting those lost customers back, and helps in their conversion into either engaged users or into paying ones. Considered to be a result oriented technique for almost every business!

What is Remarketing? Benefits of Remarketing Strategy Manual Remarketing Vs Dynamic Remarketing How to Build a Remarketing List? Step by Step Remarketing Campaign Result Analysis of Remarketing Campaign	Remarketing Tracking Setup Google Ads Remarketing Setup LinkedIn Ads Remarketing Setup Facebook Remarketing Setup Twitter Remarketing Setup Developing Remarketing Campaigns Strategies Using AI

Using conversion tracking, businesses can calculate the effectiveness of their marketing efforts by tracking the actions of their website visitors.

What is Conversion? Importance of Conversion Tracking? Implementation of Conversion Tracking	Result Analysis in Conversion Tracking Attribution Modeling Ecommerce Conversion Tracking Developing Conversion Rate Optimization Strategies Using AI

The aim is to imbibe in trainees Search Engine Optimization (SEO) skills which they can utilize to optimize online content to better its visibility and ranking on the SERPs – search engine results pages. SEO comes in handy to increase website relevancy, make it user-friendly, trustworthy for search engine algorithms, & attract organic traffic.

Introduction to Search Engines How Does Search Engine Work? Components of Search Engine Google Algorithm Panda Algorithm	Penguin Algorithm Humming Bird Algorithm Pigeon Algorithm Latest Google Updates ( BERT, Rank Brain, EAT)

Keyword Research and Competition

Introduction to Keyword Research Types of Key Phrases Keyword Studies Methodology Business Analysis & Categorization Google Keyword Planner	Google Trends Market Research & Analysis New Keyword Ideas Competition Analysis Finalizing the Keyword List Finding Best Keywords For Your Website Using AI

On-Page Optimization

Introduction to On-Page On-Page Analysis Methodology Fundamental On-Page Factors [ Heading Tag, Alt Tag,Keyword, Etc.] Meta Tag Optimization Meta Tags Creation Sitemap and Its Types URL Optimization Canonical Tags Redirection Techniques	Robots.txt SSL Certificates and Its Types Domain Call in SEO. Step by Step Implementation of Every On-Page Factor on Every Page SEO Analysis or Audit Reports Website Speed & Its Tools Schema Markup Managing On-Page SEO Of Your Website Using AI Generating On-Page SEO Tags Using AI

Grasp the art of getting hyperlinks from other websites to one’s website. This is nothing but backlinking or link building. Benefit to businesses – improved website rankings, increased online visibility and more traffic.

What is Link Building? Types of Linking Methods. Dofollow Vs. Nofollow Link Building Guidelines Page Authority (PA) Domain Authority (DA) Spam Score (SS) Link Building Activities Article Submission Directory Submission Social Bookmarking Question and Answers	Blogging & Commenting Guest Blogging / Posting Press Release Video Submission Image Submission Document Submission Links Analysis Tools: SEMRush, Ahref & MOZ Competitor Backlink Analysis Using Tools How to Remove Spammy / Unnatural Links Using the Disavow Tool Developing Off-Page SEO Strategy Using AI Generating Content For Submitting On Different Platforms Using AI

Trainees will be able to master Local SEO specific concepts and implement them practically, post the completion of this module.

How to Setup your Business on Google My Business What is Local SEO (GMB)? Importance of Local SEO (GMB) Submission to Google My Business	Completing the Profile Local SEO Ranking Signals Local SEO Negative Signals Citations and Local Submissions

Get real time knowledge of how to measure a site’s search traffic, performance, and fix the necessary issues using Search Console’s reports and tools respectively. It will be useful to make the site shine in Google Search results.

Introduction to Google Search Console Property Verification in Search Console Performance of Website in SERP URL Inspection Sitemap Management	Removal Strategy For SEO Website Pages Experience Analysis Website Speed Optimization Mobile Usability For SEO Property Access Management Removing Google Search Console Errors Using AI Improving Website Performance In Google Search Console Using AI

Learn how to make effective use of Google Analytics 4. An analytics service that allows one to measure critical parameters like traffic and engagement across your apps and websites.

Introduction To Next Generation Analytics i.e. Google Analytics (GA4) Setup Analytics Property Event Management In Analytics Conversion Management Manage Accounts And Users Report And Explore	Analytics Intelligence Advertising Tracking Audience, Remarketing And User Tracking Data Importing In GA4 Real Time Analysis Analyzing Google Analytics With The Help Of AI

Under this, the trainees will get familiar to the techniques, tips and tricks to rank on YouTube. Also, learn YouTube channel creation and the funda of monetizing ads on YouTube videos.

How to Create a Youtube Channel Youtube Keyword Research Content Publishing Youtube Ranking Factors Youtube Video Optimization Youtube Content Strategies	Youtube Shorts Mastery How To Be A Vlogger Generating Content Ideas For Your Youtube Channel Using AI Creating Video Title And Description Using AI Performing Keyword Research For Your Youtube Video Using AI Developing Youtube Growth Plan Using AI

Youtube AdSense

Basics of Youtube AdSense How to Create Creator Studio in Youtube & Verify Your Channel Increase Your Profitability Through Youtube Channel	Linking Google Adsense & Youtube AdSense Different Types of Ads

Youtube Analytics

Subscriber Report Engagement Report	Watch Time Report and Many More

Having the knowledge of Google AdSense is essential as it is a way for publishers to monetize their online content. Depending on the kind of content and the visitors, AdSense will match suitable ads to your site. Advertisers are the ones who create and finance such ads for promotional purposes.

Basics of Google Adsense AdSense Property Verification Different types of Ads Increasing your profitability through Adsense	Effective tips in placing video, image and text ads into your website correctly Google Adsense Policy overview Apply for Adsense Account help Ad Control System

A module that will help develop the capability in trainees to start their own affiliate venture. With the level of expertise gained, you will be able to consult other affiliate investors as well. Useful for business/product promotion and passive income as well.

What is Affiliate Marketing? How to Apply for Affiliate Marketing Network? How Affiliate Marketing Works? Understanding the Dashboard How to Find Affiliate Niche? Promoting Affiliate Products Top Affiliate Marketing Networks	Methods of Promotions Affiliate Marketing Reports and ROI Affiliate Marketing Payment Models Best Resources for Affiliate Marketing Amazon Affiliate Program Various Affiliate Programs in India

Topics covered will develop the essential skills to design result giving content strategies and execute them. Case study on content marketing forms the USP

Introduction to Content Marketing Objective of Content Marketing Content Marketing 7 Steps Strategy Building Process Types of Content How to Write Great Compelling Content?	Keyword Research for Content Optimizing Content for Search Engines How to Market Your Content? How to Increase Opt-In Mail List with Content Marketing? Case Study on Content Marketing

Learn everything about Email marketing and its applications like creative advertisements for business promotion, building brand trust, loyalty and awareness etc.

Introduction to Email Marketing Importance of Email Marketing Popular Email Marketing Tools Email Marketing Goals Introduction to Mail-Chimp / Sendinblue Mail-Chimp / Sendinblue Pricing Structure Account Setup and Settings Email Marketing Strategy Creating a Subscriber List	Integration of Forms in Site Import Subscribers in a List Types of Email Marketing Campaigns Creating an Email Campaign What is the Newsletter? Design a Newsletter Reports RSS Feeds Management

All about personal branding will be covered under this module. Right from building a social profile to the entire personal branding process. Beneficiaries would include an individual, a group or an organization.

Introduction To Personal Branding How To Built / Setup Personal (Social) Accounts? Benefits Of Personal Branding	How Personal Branding Helps Business Branding? Content Strategy For Personal Branding Personal Branding Process

Detailed insight into WhatsApp Marketing is what the trainees can expect. Trainees will get in-depth exposure of the tools and softwares used for the same. Effective marketing by deploying WhatsApp is what they will learn.

Whatsapp Marketing Strategies Whatsapp Business Features Business Profile Setup Auto Replies How to Install Whatsapp Icon on Wordpress Website?	How to Set Up One-Click Chat? How to Set Up an Initial Message? Whatsapp One-Click Testing on Site Whatsapp Bulk Sending Softwares

Freelancing would also become a career option after completing this module. The focus is on offering freelancing project management & execution specific skills. Don’t miss the chance to work on live projects!!!

Introduction to Freelancing? How Does Freelancing Works? How to Grab Freelancing Projects? How to Pitch a Client for a Project? Freelancing Templates / Proposals	Freelancing Quotations / Pricing / Package How to Work on Freelancing Projects? Reporting and Suggestions Websites for Freelancing Project Freelancer To Agency

Even digital marketing hasn’t been able to escape AI. Become future ready by learning relevant AI applications to stay ahead in the competition, and get better opportunities in your digital marketing career.

Use of AI in Digital Marketing ChatGPT Use of ChatGPT in Digital Marketing ChatGPT Prompt Checklist Use of ChatGPT in Content Writing	Use of Quillbot AI Tool Use of DALL-E AI Tool Use of Copy.ai AI Tool AI Tool List (Text to Speech, Text to Image, And Many More) Real Time Case Study of AI in Digital Marketing

Learn and imbibe the essential personality development traits. It will make a difference in your professional life.

Introduction To Smart Personality Communication Skills Corporate Ethics	Time Management Smart Decision Making Understanding Body Language

Develop a deep understanding of the vital aspects that would help you successfully acquire and deliver social media client projects. Topics include competitor analysis, engagement and follower boosting strategies, client reporting etc.

Top Competitor Analysis Content Analysis & Research Strategy To Increase Engagement On All Social Media Platform	Strategy To Increase Followers On All Social Media Platform Client Reporting Case studies

Your golden chance to learn & work on SEO client projects & do actual client Google Analytics (GA4) & Google Search Console Work! Thus, acquire comprehensive real-time knowledge, and become an expert in this vertical.

SEO Client Projects

Top SEO Competitor Analysis Clients in Depth SEO Auditing Top Keyword Traffic & Analysis	Keyword Ranking Reports How to Improve SEO Performance? SEO Reporting

Client Google Analytics (GA4) & Google Search Console Work

Google Analytics (GA4) Report Analysis Google Search Console Report Analysis User Acquisition Reports	Event Engagement Reports Tech Details Reports Highlight & Find Improvement Using Google Analytics (GA4) & Google Search Console

Get hands-on insights into advanced topics like running Facebook and Google ads for clients, competitor based creative analysis, ads performance analysis using tools, client reporting and more.

Run Facebook Ads Live Campaign For Client Run Google Ads Live Campaign For Client Analysis Report Strategies to Improve Performance	Competitor Creative Analysis For Facebook Ads & Google Ads Competitor Ads Performance Using Tool Strategy to Reduce Lead Cost & Improve Performance Client Reporting

Get acquainted with the Google Tag Manager (GTM), a free and powerful tool from Google. This would enable businesses to efficiently analyze and track their website data and streamline their digital marketing efforts.

Google Tag Manager (GTM) is a free tool offered by Google that allows businesses to manage and deploy tracking and marketing tags on their website without needing to edit the website's code.
As part of a digital marketing course, learning about GTM can provide businesses with the knowledge and skills they need to effectively track and analyze website data and optimize their digital marketing efforts.
In this section of the course, participants will learn how to set up and use GTM to deploy tracking and marketing tags on their websites, such as Google Analytics, Facebook Pixel, and AdWords Conversion Tracking.
Participants will also learn how to use GTM to track events on their website, such as button clicks, form submissions, and scroll depth, and how to use this data to optimize their digital marketing efforts.
They will learn how to create and manage tags, triggers, and variables within GTM and use GTM's built-in preview and debugging tools to ensure that their tags are firing correctly.

As the name suggests, this module will take the trainees through all the concepts related to ecommerce marketing, at an executional level.

E-commerce Marketing : Content Strategy for Ecommerce EO Strategy for Ecommerce Social Media Strategy for Ecommerce	Email Marketing Strategy for Ecommerce Products PPC Strategy for Ecommerce Remarketing Strategy for Ecommerce Retention Strategy for Ecommerce

Trainees will get working knowledge of the Google Data Studio that will come in handy for generation of reports, graphs, charts etc.

Need Of Reporting And Analysis How To Create Inter Reports How To Connect Data Sources	How To Create Inter Graphs And Charts How To Share Data Studio Reports

What matters in Digital Marketing is knowing your audience and attracting them to your portal. Customer relationship is at the core of taking your business to life on majority of the social networks. So, knowing how to build public bandwidth is a must. The very purpose of this course module.

No matter you invest thousands on digital marketing, it won’t help unless you build public bandwidth. Digital marketing is all about knowing the audience and encouraging them to visit our portal. The public relationship can be considered as a major aspect to life your business on almost every social network. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment.

This module throws light on all the aspects related to consumer behaviour analysis. Following are the things which the trainees will get to learn:

Different Models Of Consumer Behaviour Analysis Real Time Consumer Analysis Using Analytical Tools Understanding Customer Journey	Understanding Buyer Intent Understanding Buyer Persona Creating Buyer Persona Template

Your chance to gain expertise in leveraging chatbots, as a part of various marketing endeavors. These are programs that facilitate user interaction simulation.

Chatbot marketing : Introduction to conversational marketing Introduction to chatbot marketing	Why business needs chatbot How to integrate chatbot into your website

Under this module, the trainees will get an in-depth insight into podcast marketing. A strategy which is very handy if one wants to promote and sell a product or service using the audio content medium.

Podcasts have become a popular medium for businesses and individuals to connect with their audience and promote their brands.
Our Digital Marketing course offers a wealth of information on how to create, promote, and monetize your podcast.
From podcast production to marketing and audience building, we cover a wide range of topics to help you take your podcast to the next level.
With our expert-backed advice and actionable tips, you'll learn how to create a successful podcast, grow your audience, and monetize your content.
Whether you're a podcast host, marketer, or just starting out, our Digital Marketing course is the ultimate resource for podcast marketing.

It is an in demand thing in this digital marketing era. Learning this software will help in the execution of routine, repetitive marketing tasks without human involvement. Deploying marketing automation saves a lot of time.

The most troublesome a part of any manager's job is people management. These tasks will embrace the following: compensation, hiring, performance management, organization development, safety, wellness, benefits, worker motivation, communication, administration, and coaching.
We at Digital Trainee ensure you to learn the most important factor of running a business that is people management. More you have a skilled and passionate workforce, more your business will stay near to success.

A popular and widely used form of social media marketing that focuses on endorsements and product placement through the influencers. These are individuals or organizations having a strong social influence or claimed expert knowledge level in a particular field.

Major topics covered are, identifying the influencers, measuring them, and establishing a relationship with the influencer. A go through the influencer marketing case studies.

Digital Marketing is known to offer entrepreneurship opportunities, and a number of individuals are owning a business today. Here’s your opportunity to own entrepreneurship skills of the highest level.

The definition of entrepreneurship is that the method of beginning a business. An enterprise is somebody WHO develops a business model, sometimes from scratch, but can somebody WHO purchases an organization to grow it. Entrepreneurship development is a method of entrepreneurial skills. Digital Marketing let you aware of the importance of putting real entrepreneurship for business to let grow your brand.

Get a hold on the strategic and plan of action based approach to come up with a startup that will have the potential to become a pioneer in the future.

SA strategic arrange is that the massive image and long-run focus of an organization. for giant established firms meaning a 3–5-year outlook whereas for startups, the outlook may be truncated to 2-3 years thanks to the fast-moving nature of the area. The arrange is an encompassing reflection of your organization. It defines your company, market, competitors, objectives as the strategic and plan of action approach to achieving those objectives.

At Digital Trainee, emphasis is laid on providing business transforming sales training that will cultivate maximum client and customer centric approach. Along the way, participants will also get to learn etiquettes and tricks of talking and precisely pitching a plan.

A Sales training is Sales Essential, being ready is important for sales success. Once a salesperson stands before a possible client, being ready with product information, evaluation and a presentation will build all the distinction within the world. We at Digital Trainee own a full-fledged salesperson who provides effective sales training to transform your business with maximum client approach and learn about the etiquettes to talk and pitch your plan.

Our efforts go into creating leaders that have it in them to “lead” or guide other individuals, teams or even entire organizations. We believe that the leadership quality brings a combination of both executional and management skills.

Our staff at Digital Trainee bly believe in leadership work culture. As we believe the leadership quality brings both research area and a practical skill encompassing the ability of an individual or organization to “lead” or guide other individuals, teams, or entire organizations. We not only educate our students the best digital marketing program, but we also ensure them to grab the leadership teaching to adopt an effective team and move forward succeeding in tasks.

Know about the media planning process in detail, and get a hands-on on how to build a customized media plan, from our experts itself. After all, it plays an important role in defining the success of an ad campaign.

Media planning is generally marketers verify what these “rights” exactly are. A good media planning can lead to a group of advertising opportunities that concentrate on a targeted audience and slot in with the organization's selling budget. Media planning is usually outsourced to entail sourcing and choosing optimum media platforms for a client's brand or product to use. The role of media planning is to see the simplest combination of media to realize the objectives.

All that the trainees need to know about Growth Hacking as a Digital Marketer, is covered in this dedicated module.

Growth Hacking Using Digital marketing covers topics like customer life cycle, basics of Growth Hacking, conversion optimization techniques etc. Growth hacking related case studies also form a part of this module.
Growth Hacking Basics
Role of Growth Hacker
Customer Life Cycle
What is conversion optimization techniques
Growth hacking case studies

Why Learn Digital Marketing ?

Some important facts about Digital Marketing

4.021

Billion of Internet Users

3.196

Billion of Social Media Users

150000

Jobs Available In India

209

Billion $ Spent On Digital Ads

Why Digital Trainee Is Best in The Industry

Get Sub-Domain and Hosting For 6 Months

All the trainees are assigned a dedicated hosting and sub-domain, totally free for a duration of 6 months

Now Have Your Own Website

Become the owner of your own website by developing it using one of the latest technologies in WordPress.

Individual Attention

Personal attention is provided towards each candidate at Digital Trainee, thus ensuring interactive and effective learning.

Course Syllabus

A comprehensive course that includes the entire 30 modules along with the 12 sub-modules of Digital Marketing.

Method of Training Delivery

The focus is on offering 100% practical and industry oriented Digital Marketing course in Trivandrum.

Limited Students in Batch

Each batch consists of a maximum of 15 students, so that trainers can pay personal attention to each and every trainee.

Google Webmaster Access

Similar to Google Analytics, get access to live account of Google Webmaster as well.

Experienced and Expert Faculty

At Digital Trainee, trainees have the privilege to learn from faculties having more than 7 years of experience in the field of Digital Marketing

Live money for Ad campaigns

Learn how to set up ad campaigns by spending real money!

Exclusive access to Google Analytics

Trainees are provided exclusive access to live account of Google Analytics.

Uninterrupted Access To Google Search Console

Just like Google Analytics, also benefit from access to live account of Google Webmaster.

Latest Tools

Get to learn more than 50 popular and latest tools that would help you to carry out your Digital Marketing endeavours effectively, and in an automated

Certifications

17+ International Certifications to make you stand out as you set out for a career in Digital Marketing.A proof of your level of expertize.

Internship

Gain the much desired experience, with three months of guaranteed internship at Digital Trainee. Remove that fresher tag.

Business

Our experts advice on important aspects like business strategy etc., to facilitate the growth of your business.

Course Fees

Digital Trainee is known to offer the best and competitive course fees in the market.

Preparation for Interviews

It covers resume building and enhancement, mock aptitude tests, mock interviews and all that is necessary to prepare you for the interviews

Freelancing

Freelancing project guidance that will help you to take up a career in freelance Digital Marketing going ahead.

Perpetual Learning

At Digital Trainee, trainees benefit from a perpetual learning support, that permits lifetime learning.

Access to Online Training

Now learn at a time convenient to you, from a place of your choice. Anytime, anyplace learning is now possible!

Digital Marketing Job Opportunities, Eligibility, Industry Sector, Job Available in Cities

Digital Marketing Eligibility

Job Opportunities

Job Industry

Job Available In Cities

OUR INDUSTRY EXPERT TRAINER

Our industry expert trainers are the backbone of our digital marketing courses, bringing a wealth of experience and knowledge. With years of practical experience in the industry, they have successfully navigated the ever-evolving digital marketing landscape and achieved impressive results. Our teachers are not just teachers; They are industry professionals who understand the complexities and challenges of real-world digital marketing campaigns. They are passionate about sharing their knowledge and insights with our students, ensuring you receive the most relevant and up-to-date training. Learn from the best in the industry and gain valuable skills that will set you apart in the competitive world of digital marketing.

SHANKAR D

OPERATIONS MANAGER

NEHAL V

TRAINER MANAGER

RAHUL C

DIGITAL MARKETING MANAGER

NEHA B

SR. DIGITAL MARKETING TRAINER

CHETASHRI A

SR. DIGITAL MARKETING TRAINER

RICHA G

DIGITAL MARKETING TRAINER

CHETAN N

DIGITAL MARKETING TRAINER

NITESH P

DIGITAL MARKETING TRAINER

SUNITA S

DIGITAL MARKETING TRAINER

AMITA K

DIGITAL MARKETING TRAINER

CHETAN M

DIGITAL MARKETING TRAINER

SK IMDADUl

DIGITAL MARKETING TRAINER

Sheikh Shafique

DIGITAL MARKETING TRAINER

60+ Tools You Will Learn During Digital Marketing Courses in Trivandrum

Our Placement Companies

Attend Our Online Live Interactive Practical Digital Marketing Course From Your City Location :

.col-lg-3{padding-bottom:20px;}p{text-align:justify;}li{text-align:justify;}.edu-section-gap{padding:115px 0 0px;}.gap-top-equal{padding-top:0px;}.section-gap-equal{padding:25px 0;}.section-title .title{margin-top:-50px;}@media only screen and (max-width: 768px){.section-title .title{margin-top:-20px;}}.categorie-grid.categorie-style-3{height:380px;}.gap-tb-text{padding:115px 0 40px;}@media only screen and (max-width: 768px){.categorie-grid.categorie-style-3{height:auto;}.formbold-main-wrapper{padding:0px;}.formbold-form-input{font-size:11px;padding:10px 10px;}.formbold-form-wrapper{padding:10px !important;}.faq-nav-tabs{display:none;}}.formbold-main-wrapper{display:flex;align-items:center;justify-content:center;padding:48px;}.formbold-form-wrapper{margin:0 auto;max-width:550px;width:100%;background:white;padding:50px;}.mt-5{margin-top:6rem !important;}.home-photography-course{padding:80px 0 120px;}.tbl-batch{margin:auto;border-collapse:collapse;overflow-x:auto;display:block;width:fit-content;max-width:100%;box-shadow:0 0 1px 1px rgba(0,0,0,.1);}.th{text-align:left;font-size:12px;color:black;text-transform:uppercase;padding-top:1rem;padding-bottom:1rem;border-bottom:#323264 solid 2px;border-top:none;}td{white-space:nowrap;border-bottom:none;color:#141414;}td:first-of-type,th:first-of-type{border-left:none;}td:last-of-type,th:last-of-type{border-right:none;}@media screen and (min-width: 600px){.header-category{display:block;}.mainmenu-nav .mainmenu > li > a{color:var(--color-heading);font-size:14px;font-weight:600;padding:0 26px;display:block;height:90px;line-height:94px;transition:.3s;}}.header-top .header-info li{padding:0px 30px 0px;font-size:12px;}.button{position:relative;padding:6px 19px;margin:10px;box-shadow:0 0 10px 5px rgba(0,0,0,.4);color:#999;text-decoration:none !important;text-transform:uppercase;font:100 15px consolas;overflow:hidden;}.button span:nth-child(1){position:absolute;top:0;right:0;width:100%;height:3px;background:linear-gradient(to right,#171618,#3bff3b);animation:animate1 2s linear infinite;}@keyframes animate1{0%{transform:translateX(-100%);}100%{transform:translateX(100%);}}.button span:nth-child(2){position:absolute;top:0;right:0;height:100%;width:3px;background:linear-gradient(to bottom,#171618,#3bff3b);animation:animate2 2s linear infinite;animation-delay:1s;}@keyframes animate2{0%{transform:translateY(-100%);}100%{transform:translateY(100%);}}.button span:nth-child(3){position:absolute;bottom:0;right:0;width:100%;height:3px;background:linear-gradient(to left,#171618,#3bff3b);animation:animate3 2s linear infinite;}@keyframes animate3{0%{transform:translateX(100%);}100%{transform:translateX(-100%);}}.button span:nth-child(4){position:absolute;top:0;left:0;height:100%;width:3px;background:linear-gradient(to top,#171618,#3bff3b);animation:animate4 2s linear infinite;animation-delay:1s;}@keyframes animate4{0%{transform:translateY(100%);}100%{transform:translateY(-100%);}}.button-1{position:relative;padding:6px 19px;margin:10px;box-shadow:0 0 10px 5px rgba(0,0,0,.4);color:#999;text-decoration:none;text-transform:uppercase;font:100 15px consolas;overflow:hidden;}.button-1 span:nth-child(1){position:absolute;top:0;right:0;width:100%;height:3px;background:linear-gradient(to right,#171618,#53ecec);animation:animate1 2s linear infinite;}@keyframes animate1{0%{transform:translateX(-100%);}100%{transform:translateX(100%);}}.button-1 span:nth-child(2){position:absolute;top:0;right:0;height:100%;width:3px;background:linear-gradient(to bottom,#171618,#53ecec);animation:animate2 2s linear infinite;animation-delay:1s;}@keyframes animate2{0%{transform:translateY(-100%);}100%{transform:translateY(100%);}}.button-1 span:nth-child(3){position:absolute;bottom:0;right:0;width:100%;height:3px;background:linear-gradient(to left,#171618,#53ecec);animation:animate3 2s linear infinite;}@keyframes animate3{0%{transform:translateX(100%);}100%{transform:translateX(-100%);}}.button-1 span:nth-child(4){position:absolute;top:0;left:0;height:100%;width:3px;background:linear-gradient(to top,#171618,#53ecec);animation:animate4 2s linear infinite;animation-delay:1s;}@keyframes animate4{0%{transform:translateY(100%);}100%{transform:translateY(-100%);}}.button-2{position:relative;padding:6px 19px;margin:10px;box-shadow:0 0 10px 5px rgba(0,0,0,.4);color:#999;text-decoration:none !important;text-transform:uppercase;font:100 15px consolas;overflow:hidden;}.button-2 span:nth-child(1){position:absolute;top:0;right:0;width:100%;height:3px;background:linear-gradient(to right,#171618,#fff23b);animation:animate1 2s linear infinite;}@keyframes animate1{0%{transform:translateX(-100%);}100%{transform:translateX(100%);}}.button-2 span:nth-child(2){position:absolute;top:0;right:0;height:100%;width:3px;background:linear-gradient(to bottom,#171618,#fff23b);animation:animate2 2s linear infinite;animation-delay:1s;}@keyframes animate2{0%{transform:translateY(-100%);}100%{transform:translateY(100%);}}.button-2 span:nth-child(3){position:absolute;bottom:0;right:0;width:100%;height:3px;background:linear-gradient(to left,#171618,#fff23b);animation:animate3 2s linear infinite;}@keyframes animate3{0%{transform:translateX(100%);}100%{transform:translateX(-100%);}}.button-2 span:nth-child(4){position:absolute;top:0;left:0;height:100%;width:3px;background:linear-gradient(to top,#171618,#fff23b);animation:animate4 2s linear infinite;animation-delay:1s;}@keyframes animate4{0%{transform:translateY(100%);}100%{transform:translateY(-100%);}}.modal-header{border:none;}.close{border:none;background-color:transparent;font-size:40px;}.formbold-mb-5{margin-bottom:20px;}.formbold-pt-3{padding-top:12px;}.formbold-main-wrapper{display:flex;align-items:center;justify-content:center;padding:48px;margin-top:-35px !important;}.formbold-form-wrapper11{margin:0 auto;max-width:550px;width:100%;background:white;}.formbold-form-label{display:block;font-weight:500;font-size:16px;color:#07074d;margin-bottom:12px;}.formbold-form-label-2{font-weight:600;font-size:20px;margin-bottom:20px;}.formbold-form-input{width:100%;padding:12px 24px;border-radius:6px;border:1px solid #e0e0e0;background:white;font-weight:500;font-size:16px;color:#6b7280;outline:none;resize:none;}.formbold-form-input:focus{border-color:#6a64f1;box-shadow:0px 3px 8px rgba(0,0,0,.05);}.formbold-btn{text-align:center;font-size:16px;border-radius:6px;padding:14px 32px;border:none;font-weight:500;background-color:#1ab69d;color:white;width:100%;cursor:pointer;}.formbold-btn:hover{box-shadow:0px 3px 8px rgba(0,0,0,.05);}.formbold--mx-3{margin-left:-12px;margin-right:-12px;}.formbold-px-3{padding-left:12px;padding-right:12px;}.flex{display:flex;}.flex-wrap{flex-wrap:wrap;}.w-full{width:100%;}@media (min-width: 540px){.sm\:w-half{width:50%;}}@media only screen and (max-width: 768px){.formbold-main-wrapper{padding:0px;}.formbold-form-input{font-size:14px;}}.selector{width:100%;padding:12px 24px;border-radius:6px;border:1px solid #e0e0e0;background:white;font-weight:500;font-size:16px;color:#6b7280;outline:none;resize:none;}.tel-area{text-align:center;}.forminput{width:100%;padding:12px 24px;border-radius:6px;border:2px solid #e0e0e0 !important;background:white;font-weight:500;font-size:16px;color:#6b7280;outline:none;resize:none;}.formselect{width:100%;margin:10px;border-radius:6px;border:2px solid #e0e0e0 !important;background:white;font-weight:500;font-size:16px;color:#6b7280;outline:none;resize:none;}.formbold-form-wrapper{margin:0 auto;max-width:550px;width:100%;background:white;padding:50px;}.loaderss{display:none;}.loader1 span{vertical-align:middle;border-radius:100%;display:inline-block;width:30px;height:20px;margin:1px 0px;-webkit-animation:loader1 .8s linear infinite alternate;animation:loader1 .8s linear infinite alternate;}.loader1 span:nth-child(1){-webkit-animation-delay:-1s;animation-delay:-1s;background:#002976;}.loader1 span:nth-child(2){-webkit-animation-delay:-.8s;animation-delay:-.8s;background:#002976;}.loader1 span:nth-child(3){-webkit-animation-delay:-.26666s;animation-delay:-.26666s;background:#002976;}.loader1 span:nth-child(4){-webkit-animation-delay:-.8s;animation-delay:-.8s;background:#002976;}.loader1 span:nth-child(5){-webkit-animation-delay:-1s;animation-delay:-1s;background:#002976;}@keyframes loader1{from{transform:scale(0,0);}to{transform:scale(1,1);}}@-webkit-keyframes loader1{from{-webkit-transform:scale(0,0);}to{-webkit-transform:scale(1,1);}}@media only screen and (max-width: 768px){.mobile{display:block !important;}}.footeratagcss a{color:#1ab69d;font-size:16px;}.footeratagcss a:hover{color:black;}h6{font-size:20px;}.sbuttons-whatapp{display:none;float:left;}.sbuttons-phone{display:none;float:left;}@media only screen and (max-width: 768px){.sbuttons-whatapp{float:left;display:block;position:fixed;z-index:99999;font-size:37px;background:#00e676;top:90%;left:82% !important;color:white;width:60px;height:60px;text-align:center;border-radius:50%;cursor:pointer;box-shadow:0px 5px 11px -2px rgba(0,0,0,.18),0px 4px 12px -7px rgba(0,0,0,.15);}.sbuttons-phone{float:left;display:block;position:fixed;z-index:99999;font-size:34px;top:90%;left:2% !important;background:#0a66c2;color:white;width:60px;height:60px;text-align:center;border-radius:50%;cursor:pointer;box-shadow:0px 5px 11px -2px rgba(0,0,0,.18),0px 4px 12px -7px rgba(0,0,0,.15);}}

Digital Marketing Training Institute in Trivandrum

Fill The Form & Download The Syllabus

Digital Marketing Courses in Trivandrum

WHAT SOURAV GANGULY SAYS ABOUT DIGITAL TRAINEE?

"To make any dream come true, you must have the right coach. Choose Digital Trainee and make your digital marketer dream comes true."

- Sourav Ganguly.

Outcomes - Meet Our Successful Alumni

Practical Digital Marketing Training for Students, Job seekers, Business Owners, Working Professionals, Entrepreneur

DIGITAL MARKETING COURSES IN TRIVANDRUM CONTENT DETAILS [UPDATED 2024]

Digital Marketing Overview

Social Media Overview

Graphic Designing & Video Editing Using Canva Pro

Facebook Mastery

Instagram Mastery

X Mastery (Previously Twitter Mastery)

Mobile Advertising

LinkedIn Mastery

Search Engine Marketing (PPC)

Online Display Advertising

Youtube Advertising

Google Shopping Advertising

Performance Marketing Course Syllabus

Website Design And Development

Ecommerce Marketing

Remarketing

Conversion

Search Engine Optimization (SEO)

Link Building / Backlinking

Local SEO (Google My Business)

Google Search Console

Google Analytics (GA4)

Youtube Creator Journey

Google Adsense

Affiliate Marketing

Content Marketing

Email Marketing

Personal Branding Using Digital Marketing

Whatsapp Marketing

Freelancing

Application Of AI in Digital Marketing

Personality Development Activities

Social Media Client Project

SEO, Google Analytics (GA4) & GSC Client Work

Client Paid Ads Performance

Google Tag Manager

Ecommerce Marketing

Google Data Studio

Customer Relationship Management

Consumer Behaviour Analysis

Chatbot marketing

Podcast Marketing

Marketing Automation

Influencer Marketing

Entrepreneurship For Business

Startup Planning and Strategy

Sales Training

Leadership Fundamentals

Media planning

Growth Hacking

Why Learn Digital Marketing ?

4.021

3.196

150000

209

Why Digital Trainee Is Best in The Industry

Get Sub-Domain and Hosting For 6 Months

Now Have Your Own Website

Individual Attention

Course Syllabus

Method of Training Delivery

Limited Students in Batch

Google Webmaster Access

Experienced and Expert Faculty

Live money for Ad campaigns

Exclusive access to Google Analytics

Uninterrupted Access To Google Search Console

Latest Tools

Certifications

Internship

Business

WHAT SOURAV GANGULY SAYS ABOUT
DIGITAL TRAINEE?